All projects

Pszinapszis – Creative Design for Mental Health Advocacy

Volunteering work for a student-led psychology group: weekly social media, event design and merchandise.

Pszinapszis banner
Project
Volunteering
Year
2023 Implemented
Tools
Canva
Field
Graphic Design

Background

Pszinapszis is a student-led psychology group sharing mental health content and hosting events. These range from film screenings addressing social or personal issues, followed by discussions with renowned psychologists, to more interactive activities.

My role

I was part of the design group and worked on the weekly social media posts and event design, as well as merchandise.

Social media

Showing complex psychological topics on Instagram was a challenge. I made sure the posts stayed engaging and easy to digest.

I'm proud of this work: my posts reached many more people and were liked by over 3,000 people.

Instagram post 1 Instagram post 2 Instagram post 3 Instagram post 4 Instagram post 5 Instagram post 6 Instagram post 7 Instagram post 8

P/SZIMBIÓZIS

After many posts building interest in psychology, the group hosts its main event of the year. People can join workshops, listen to lectures and discussions, and even take part in a soul-soothing yoga session.

Our team decided on a style and then everyone had their own responsibility. I worked on prints, including posters and the armbands for the event.

Event poster 1 Event poster 2
Event armband design
Armband design

Merch

Participants always have the chance to take home some merch as a keepsake. This year I was responsible for designing the new merchandise graphics. The goal was a fun design that isn't obviously psychology themed. We offered t-shirts, sweaters, tote bags and more, each reflecting the spirit of the event.

The three main graphics mean:

Merch graphic 1
Is everything alright?
Merch graphic 2
Everything is alright!
Merch graphic 3
It will be even better!
Merch product photo 3
Merch product photo 1 Merch product photo 2

Conclusion

Pszinapszis was a great way to gain a different kind of experience in social media engagement. There were fewer boundaries than in a company, and I loved the creative energy the group gave me.

This volunteering was a great first experience, and it let me connect my work and hobby with my interest in psychology.

Next project

Gentle Touch

View case study: Gentle Touch